About us
In Pakistan, MSM Technologies proudly stands as the official and exclusive distributor of JISULIFE, a globally acclaimed brand known for its innovative portable fans and smart lifestyle gadgets. This strategic partnership marks a new chapter in personal comfort and convenience for Pakistani consumers, bringing globally trusted solutions right to their doorstep.
MSM Technologies is a leading group of companies with a strong legacy in the distribution of premium tech gadgets, laptops, and mobile accessories. With years of experience and a customer-first philosophy, we have built a solid reputation for reliability, operational excellence, and forward-thinking innovation. Our nationwide network, robust supply chain, and professional service standards allow us to seamlessly deliver authentic, high-quality products to retailers, resellers, and end-users across the country.
Our portfolio features some of the world’s most recognized and respected tech brands, reflecting our commitment to offering only the best in technology and lifestyle enhancements. By combining global innovation with local expertise, we ensure that our customers enjoy not just advanced products, but also localized warranty support, responsive customer care, and a truly premium buying experience.
Through our exclusive partnership with JISULIFE, we aim to revolutionize the concept of portable comfort in Pakistan — whether it’s a stylish neck fan during a hot commute, a compact travel gadget for the road, or a smart solution for daily use.
JISULIFE and MSM Technologies are together shaping a smarter, cooler, and more connected lifestyle — delivering comfort on the go, powered by technology.
Established in 2016,
JISULIFE is a solution provider pivoted on creative
and sustainable gadgets for personal space.
Aiming at improving air circulation around every consumer indoor-outdoor, we have created kinds of portable electronic products suiting every scene daily.
In the past 9 years, we focused on technical innovation and design iteration for portable fans. Benefitting from this, we have gained over 30 million customers globally by taking the lead in portable fans retail sales on Amazon, Shopee, and Lazada.
2016-2017
- Formally established in 2016, JISULIFE brand has successfully created two industry bestsellers with research and innovation as its core competitive strengths – Nut Speaker and Dolphin Patting Lamp.
- Multiple products ignite the market. In November 2017, JISULIFE Design’s popular cat ear fill light for online celebrities achieved the top position in the category sales ranking.
- In August 2017, JISULIFE created the first humidifier in the shape of a milk bottle, with a total shipment of 510,000 units.
2018-2019
- 2018: Brand’s overseas expansion strategy established. July 2018: JISULIFE began entering the markets of South Korea, Japan, Europe, and America. By the end of 2018, JISULIFE had brought a new quality lifestyle experience to over 100,000 users in more than 20 countries worldwide.
- In 2019, the brand won various honors both domestically and internationally.
- In September 2019, JISULIFE made appearances at the WEDC World Eco-design Congress and the 100% Design exhibition in the UK.
2020-2021
- The multi-channel sales of the brand reached a new high. In February 2020, the emerging brand “JISULIFE” won five iF Design Awards in Germany. In December 2020, JISULIFE was awarded the TB “Most Youthful Brand of the Year” award.
- Expanding services to over 15 million users across all categories and channels. As of September 2021, there are over 5,000 offline stores with cooperation from more than 100 brands. In April 2021, “JISU Intelligent Water Dispenser” won the prestigious German iF Design Award.Â
2022
- Several small fan experts and leaders, USB small fan global sales ranked first (according to the research by Shanghai Euromonitor International in December 2022).
- In early 2022, JISULIFE was honored as a high-tech enterprise in Shenzhen. In April 2022, JISULIFE was awarded the M Arward Annual Business Dark Horse Award.
- From April to August 2022, JISULIFE ranked first in the Amazon USB fan category brand. By the end of 2022, there were 6,000 offline stores and over 300 brand collaborations.
2023
- JISULIFE maintained its position as the global leader in USB fan sales for two consecutive years.Â
- The brand expanded its ambassador strategy, signing Chinese actress Li Yitong as the first JISULIFE ambassador for the China region, helping the brand’s youth-oriented image. The brand further increased its global presence and consumer recognition.
- The brand’s products won additional German iF Design Awards, underscoring JISULIFE’s continued leadership in design excellence.
2024
- JISULIFE’s brand awareness soared, serving over 30 million users. The brand successfully participated in the prestigious Electric Daisy Carnival (EDC) in the United States, showcasing its products as a case study.Â
- The brand also signed Southeast Asian ambassador Billkin to enhance its presence in the region. Additionally, multiple JISULIFE products won the 2024 Red Dot Award for Outstanding Design, demonstrating the brand’s continued excellence in global design.
2025
- In 2025, MSM Technologies was officially recognized as the exclusive distributor of JISULIFE in Pakistan — a milestone that marks the beginning of a new era in portable comfort and smart lifestyle innovation across the country.
